Tuesday, October 26, 2010

Young designers invade Brussels with fashion trail

Brussels might not have the couture cachet of London, Paris or Milan, but a small group of avant-garde fashionistas is giving the Belgian capital an underground designer edge.

Using unusual and even surreal spaces such as thrift shops, a bakery, a bicycle repair shop and a former electricity power plant to show their work, the young designers and design students are giving Brussels a fashion buzz.

"In Brussels, what is unique is Brussels itself," said Veronique Heene, the coordinator of Modo Brussels Fashion Designers Trail, a bi-annual fashion and art exhibition.

"It's a small town. It's not a big, big town. It's a mix of culture, really an international city even if it's a small city, and many people are coming from elsewhere."

Scattered along the route are boutiques and galleries displaying art, photographs, paintings, graphic designs and even studios for DJs to "show" their audio work, making the fashion trail a multimedia design experience.

This is Modo Brussels' 10th fashion designers' trail. While it happens every two years at the moment, such is its popularity that organizers are hoping to make it an annual event.

Heene said the event is designed to appeal to anyone who has even a passing interest in fashion.

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